WOMEN’S BEACHWEAR

Swimsuits are always chosen with great care. They should suit the figure, the place where they are to be worn, or simply match the taste of the wearer.

Branded swimsuit top od Moschino Branded swimsuit top od Moschino

Moschino

Branded swimsuit top

One-piece swimsuit od Moschino One-piece swimsuit od Moschino

Moschino

One-piece swimsuit

Swimsuit bottom od Moschino Swimsuit bottom od Moschino

Moschino

Swimsuit bottom

Towel 25th anniversary collection od Dsquared2 Towel 25th anniversary collection od Dsquared2

Dsquared2

Towel 25th Anniversary Collection

One-piece swimsuit od Nike One-piece swimsuit od Nike

Nike

One-piece swimsuit

Swimsuit top od Dolce & Gabbana Swimsuit top od Dolce & Gabbana

Dolce & Gabbana

Swimsuit top

One-piece swimsuit with logo od Zimmermann One-piece swimsuit with logo od Zimmermann

Zimmermann

One-piece swimsuit with logo

One-piece swimsuit od ADIDAS by Stella McCartney One-piece swimsuit od ADIDAS by Stella McCartney

ADIDAS by Stella McCartney

One-piece swimsuit

Swimsuit top with logo od ADIDAS by Stella McCartney Swimsuit top with logo od ADIDAS by Stella McCartney

ADIDAS by Stella McCartney

Swimsuit top with logo

Swimsuit bottom od ADIDAS by Stella McCartney Swimsuit bottom od ADIDAS by Stella McCartney

ADIDAS by Stella McCartney

Swimsuit bottom

Towel with logo od Dsquared2 Towel with logo od Dsquared2

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Towel with logo

Towel with logo od Dsquared2 Towel with logo od Dsquared2

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Towel with logo

One-piece swimsuit od ADIDAS Originals One-piece swimsuit od ADIDAS Originals

ADIDAS Originals

One-piece swimsuit

One-piece swimsuit od ADIDAS Originals One-piece swimsuit od ADIDAS Originals

ADIDAS Originals

One-piece swimsuit

Patterned swimsuit od Zimmermann Patterned swimsuit od Zimmermann

Zimmermann

Patterned swimsuit

One-piece swimsuit with logo od Vetements One-piece swimsuit with logo od Vetements

Vetements

One-piece swimsuit with logo

One-piece swimsuit with logo od Vetements One-piece swimsuit with logo od Vetements

Vetements

One-piece swimsuit with logo

One-piece swimsuit with logo od Vetements One-piece swimsuit with logo od Vetements

Vetements

One-piece swimsuit with logo

One-piece swimsuit with logo od Dsquared2 One-piece swimsuit with logo od Dsquared2

Dsquared2

One-piece swimsuit with logo

One-piece swimsuit with logo od Dsquared2 One-piece swimsuit with logo od Dsquared2

Dsquared2

One-piece swimsuit with logo

One-piece swimsuit with logo od Dsquared2 One-piece swimsuit with logo od Dsquared2

Dsquared2

One-piece swimsuit with logo

One-piece swimsuit with logo od Dsquared2 One-piece swimsuit with logo od Dsquared2

Dsquared2

One-piece swimsuit with logo

One-piece swimsuit od Versace One-piece swimsuit od Versace

Versace

One-piece swimsuit

Logo bikini top od Dsquared2 Logo bikini top od Dsquared2

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Logo bikini top

Logo bikini top od Dsquared2 Logo bikini top od Dsquared2

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Logo bikini top

Logo bikini top od Dsquared2 Logo bikini top od Dsquared2

Dsquared2

Logo bikini top

Logo bikini bottom od Dsquared2 Logo bikini bottom od Dsquared2

Dsquared2

Logo bikini bottom

Logo bikini bottom od Dsquared2 Logo bikini bottom od Dsquared2

Dsquared2

Logo bikini bottom

Logo bikini bottom od Dsquared2 Logo bikini bottom od Dsquared2

Dsquared2

Logo bikini bottom

Logo bikini top od Dsquared2 Logo bikini top od Dsquared2

Dsquared2

Logo bikini top

Logo bikini bottom od Dsquared2 Logo bikini bottom od Dsquared2

Dsquared2

Logo bikini bottom

Swimsuit top od Versace Swimsuit top od Versace

Versace

Swimsuit top

Swimsuit bottom od Versace Swimsuit bottom od Versace

Versace

Swimsuit bottom

One-piece swimsuit od Versace Jeans Couture One-piece swimsuit od Versace Jeans Couture

Versace Jeans Couture

One-piece swimsuit

One-piece swimsuit od Gucci One-piece swimsuit od Gucci

Gucci

One-piece swimsuit

Swimsuit bikini briefs od Diesel Swimsuit bikini briefs od Diesel

Diesel

Swimsuit bikini briefs

Swimsuit bikini briefs od Diesel Swimsuit bikini briefs od Diesel

Diesel

Swimsuit bikini briefs

Swimsuit top od Diesel Swimsuit top od Diesel

Diesel

Swimsuit top

Swimsuit top od Diesel Swimsuit top od Diesel

Diesel

Swimsuit top

One-piece swimsuit od Diesel One-piece swimsuit od Diesel

Diesel

One-piece swimsuit

Swimsuit bottom od Diesel Swimsuit bottom od Diesel

Diesel

Swimsuit bottom

Swimsuit bottom od Diesel Swimsuit bottom od Diesel

Diesel

Swimsuit bottom

Adidas originals x lotta volkova od ADIDAS Originals Adidas originals x lotta volkova od ADIDAS Originals PERMANENT COLLECTION

ADIDAS Originals

ADIDAS Originals x Lotta Volkova

Adidas originals x lotta volkova od ADIDAS Originals Adidas originals x lotta volkova od ADIDAS Originals PERMANENT COLLECTION

ADIDAS Originals

ADIDAS Originals x Lotta Volkova

One-piece swimsuit od Gucci One-piece swimsuit od Gucci

Gucci

One-piece swimsuit

Swimsuit top od Tory Burch Swimsuit top od Tory Burch

Tory Burch

Swimsuit top

One-piece swimsuit od Tory Burch One-piece swimsuit od Tory Burch

Tory Burch

One-piece swimsuit

Swimsuit bottom od Tory Burch Swimsuit bottom od Tory Burch

Tory Burch

Swimsuit bottom

Two-piece swimsuit od Oseree Two-piece swimsuit od Oseree

Oseree

Two-piece swimsuit

Two-piece swimsuit od Oseree Two-piece swimsuit od Oseree

Oseree

Two-piece swimsuit

One-piece swimsuit od Oseree One-piece swimsuit od Oseree

Oseree

One-piece swimsuit

One-piece swimsuit od Oseree One-piece swimsuit od Oseree

Oseree

One-piece swimsuit

One-piece swimsuit od Oseree One-piece swimsuit od Oseree

Oseree

One-piece swimsuit

One-piece swimsuit od Oseree One-piece swimsuit od Oseree

Oseree

One-piece swimsuit

Semi-sheer beach skirt od Oseree Semi-sheer beach skirt od Oseree

Oseree

Semi-sheer beach skirt

One-piece swimsuit od Oseree One-piece swimsuit od Oseree

Oseree

One-piece swimsuit

One-piece swimsuit od Oseree One-piece swimsuit od Oseree

Oseree

One-piece swimsuit

Two-piece swimsuit od Oseree Two-piece swimsuit od Oseree

Oseree

Two-piece swimsuit

One-piece swimsuit od Marysia One-piece swimsuit od Marysia

Marysia

One-piece swimsuit

One-piece swimsuit od Marysia One-piece swimsuit od Marysia

Marysia

One-piece swimsuit

Swimsuits – an essential element in a women’s wardrobe

Today, few people think about the interesting history behind these garments, which became a symbol of social change.

Swimming costumes as a sign of progress and changing customs

The history of swimming costumes is not only a story of fashion and changing trends, but also of a revolution in customs. To understand this fully, it is necessary to take a step into the past.

Even in ancient times, women wore something like swimsuits. But nobody attached any great importance to them, as they were worn simply in order to avoid feeling embarrassment while bathing in the river. By the time the middle ages arrived, however, swimming costumes, even one piece swimsuits, were unheard of. Women were forbidden to bathe in public for fear that nudity would offend others.

Attitudes to this issue changed in the 18th and 19th centuries. People began to take better care of their health, and it became understood that, in order to maintain vitality, washing the body regularly was essential. Women bathed willingly in rivers, but they always had to remember to cover themselves with voluminous swimming costumes, which were extremely cumbersome and sometimes concealed stones. The whole aim was to avoid any part of the clothing from accidentally rising and revealing any part of the body.

At the start of the 20th century, a scandal erupted with swimsuits at the centre. The Australian swimmer Annette Kellerman appeared on an American beach wearing a one piece swimsuit which exposed her neck, shoulders and legs. The athlete was immediately arrested, but many women stood by her side and Kellerman’s actions helped some women to stop fearing social judgement and turn up on beaches in similar costumes.

Maybe it was because of the Australian that, a few years later, the organisers of the Olympics allowed women to turn out in somewhat more revealing swimming costumes. On these swimsuits, the bottom came to mid-thigh.

Swimsuit fashion as a historical sensation

Over the course of time, customs and morals have changed. The breakthrough year was 1946, when Jacques Heim introduced the first two piece swimming costume. He inspired Louis Réard, whoshortly afterwards brought to the market a swimming costume similar to the modern bikini. It caused a sensation, not least because many of conservative morals could not accept such such a scanty piece of women’s clothing.

Rudi Gernreich caused an even greater scandal, when he designed his one piece swimsuit. The novelty of this was that it exposed even more a woman’s chest than before.

The real revolution was the emergence of an elastic material called lycra, from which most swimwear has been made since the 1990s.

Exclusive swimsuits today

Nowadays there is no problem in exposing the female body in a swimsuit. Women adore this part of their wardrobe, and designers love to present their latest collections that allow their clients to take pleasure from the water and sunshine. Swimsuits are at once popular and widespread, and exclusive and luxurious, depending on the brand, the material, and the construction. It’s good to have one place where you can choose the perfect swimming costume – from one piece swimsuit to high waisted bikini – without hassle, wasted time, or worries that you have made the wrong purchase. To this end, clients choose the Vitkac.com online shop, where you can also choose ladies’ sunglasses and summer tops to match your swimsuit.