WOMEN’S BEACHWEAR

Swimsuits are always chosen with great care. They should suit the figure, the place where they are to be worn, or simply match the taste of the wearer.

Logo-embroidered towel od ADIDAS by Alexander Wang Logo-embroidered towel od ADIDAS by Alexander Wang quick-view PERMANENT COLLECTION

ADIDAS by Alexander Wang

Logo-embroidered towel

Embroidered towel od Diesel Embroidered towel od Diesel quick-view AUTUMN/WINTER 2019

Diesel

Embroidered towel

Swimsuit bottom od Dsquared2 quick-view PERMANENT COLLECTION

Dsquared2

Swimsuit bottom

Two-piece swimsuit od ADIDAS Originals Two-piece swimsuit od ADIDAS Originals quick-view

ADIDAS Originals

Two-piece swimsuit

One-piece swimsuit with floral motif od Zimmermann One-piece swimsuit with floral motif od Zimmermann quick-view AUTUMN/WINTER 2019

Zimmermann

One-piece swimsuit with floral motif

Patterned swimsuit od Zimmermann Patterned swimsuit od Zimmermann quick-view AUTUMN/WINTER 2019

Zimmermann

Patterned swimsuit

Bathing suit top with a speckled pattern od Dolce & Gabbana Bathing suit top with a speckled pattern od Dolce & Gabbana quick-view

Dolce & Gabbana

Bathing suit top with a speckled pattern

Checked dress od Marysia Checked dress od Marysia quick-view

Marysia

Checked dress

Checked dress od Marysia Checked dress od Marysia quick-view

Marysia

Checked dress

Dress with cut-outs od Marysia Dress with cut-outs od Marysia quick-view

Marysia

Dress with cut-outs

Swimsuit bottom od Marysia Swimsuit bottom od Marysia quick-view

Marysia

Swimsuit bottom

Swimsuit top od Marysia Swimsuit top od Marysia quick-view

Marysia

Swimsuit top

Swimsuit top od Marysia Swimsuit top od Marysia quick-view

Marysia

Swimsuit top

Swimsuit bottom od Marysia Swimsuit bottom od Marysia quick-view

Marysia

Swimsuit bottom

Swimsuit bottom od Marysia Swimsuit bottom od Marysia quick-view

Marysia

Swimsuit bottom

Swimsuit top od Marysia Swimsuit top od Marysia quick-view

Marysia

Swimsuit top

Swimsuit top od Marysia Swimsuit top od Marysia quick-view

Marysia

Swimsuit top

Swimsuit bottom od Marysia Swimsuit bottom od Marysia quick-view

Marysia

Swimsuit bottom

One-shoulder swimsuit od Marysia One-shoulder swimsuit od Marysia quick-view

Marysia

One-shoulder swimsuit

Checked one-piece swimsuit od Marysia Checked one-piece swimsuit od Marysia quick-view

Marysia

Checked one-piece swimsuit

Swimsuit top od Marysia Swimsuit top od Marysia quick-view

Marysia

Swimsuit top

Ruffled swimsuit bottom od Marysia Ruffled swimsuit bottom od Marysia quick-view

Marysia

Ruffled swimsuit bottom

Strapless swimsuit top od Marysia Strapless swimsuit top od Marysia quick-view

Marysia

Strapless swimsuit top

Swimsuit bottom od Marysia Swimsuit bottom od Marysia quick-view

Marysia

Swimsuit bottom

One-piece swimsuit with a ruffle od Marysia One-piece swimsuit with a ruffle od Marysia quick-view

Marysia

One-piece swimsuit with a ruffle

Swimsuit top od Marysia Swimsuit top od Marysia quick-view

Marysia

Swimsuit top

Swimsuit top od Marysia Swimsuit top od Marysia quick-view

Marysia

Swimsuit top

Swimsuit bottom od Marysia Swimsuit bottom od Marysia quick-view

Marysia

Swimsuit bottom

Swimsuit bottom od Marysia Swimsuit bottom od Marysia quick-view

Marysia

Swimsuit bottom

Swimsuit top od Marysia Swimsuit top od Marysia quick-view

Marysia

Swimsuit top

Swimsuit bottom od Marysia Swimsuit bottom od Marysia quick-view

Marysia

Swimsuit bottom

Swimsuit top od Marysia Swimsuit top od Marysia quick-view

Marysia

Swimsuit top

One-piece swimsuit with a ruffle od Marysia One-piece swimsuit with a ruffle od Marysia quick-view

Marysia

One-piece swimsuit with a ruffle

Swimsuit bottom with cut-outs od Marysia Swimsuit bottom with cut-outs od Marysia quick-view

Marysia

Swimsuit bottom with cut-outs

‘pixel’ capsule od Moschino ‘pixel’ capsule od Moschino quick-view PERMANENT COLLECTION

Moschino

‘Pixel’ capsule

‘pixel’ capsule od Moschino ‘pixel’ capsule od Moschino quick-view PERMANENT COLLECTION

Moschino

‘Pixel’ capsule

Loewe x paula's ibiza od Loewe Loewe x paula's ibiza od Loewe quick-view PERMANENT COLLECTION

Loewe

Loewe x Paula's Ibiza

Loewe x paula's ibiza od Loewe Loewe x paula's ibiza od Loewe quick-view AUTUMN/WINTER 2019

Loewe

Loewe x Paula's Ibiza

One-piece swimsuit od Dsquared2 One-piece swimsuit od Dsquared2 quick-view PERMANENT COLLECTION

Dsquared2

One-piece swimsuit

One-piece swimsuit od Dsquared2 One-piece swimsuit od Dsquared2 quick-view PERMANENT COLLECTION

Dsquared2

One-piece swimsuit

Swimsuit top od Dsquared2 Swimsuit top od Dsquared2 quick-view PERMANENT COLLECTION

Dsquared2

Swimsuit top

Swimsuit bottoms od Dsquared2 Swimsuit bottoms od Dsquared2 quick-view PERMANENT COLLECTION

Dsquared2

Swimsuit bottoms

One-piece swimsuit od Dsquared2 One-piece swimsuit od Dsquared2 quick-view

Dsquared2

One-piece swimsuit

Swimsuit top od Dsquared2 Swimsuit top od Dsquared2 quick-view

Dsquared2

Swimsuit top

Printed swimsuit bottoms od Dsquared2 Printed swimsuit bottoms od Dsquared2 quick-view

Dsquared2

Printed swimsuit bottoms

One-piece swimsuit od Dsquared2 One-piece swimsuit od Dsquared2 quick-view

Dsquared2

One-piece swimsuit

One-piece swimsuit with logo od Plein Sport One-piece swimsuit with logo od Plein Sport quick-view

Plein Sport

One-piece swimsuit with logo

One-piece bathing suit with cut-outs od Philipp Plein One-piece bathing suit with cut-outs od Philipp Plein quick-view

Philipp Plein

One-piece bathing suit with cut-outs

One-piece bathing suit with a printed pattern od Dolce & Gabbana One-piece bathing suit with a printed pattern od Dolce & Gabbana quick-view

Dolce & Gabbana

One-piece bathing suit with a printed pattern

Patterned one-piece swimsuit od Versace Patterned one-piece swimsuit od Versace quick-view

Versace

Patterned one-piece swimsuit

Patterned swimsuit od ADIDAS by Stella McCartney Patterned swimsuit od ADIDAS by Stella McCartney quick-view

ADIDAS by Stella McCartney

Patterned swimsuit

Branded one-piece swimsuit od Gucci Branded one-piece swimsuit od Gucci quick-view PERMANENT COLLECTION

Gucci

Branded one-piece swimsuit

Branded one-piece swimsuit od Gucci Branded one-piece swimsuit od Gucci quick-view PERMANENT COLLECTION

Gucci

Branded one-piece swimsuit

Drawstring dress od Marysia Drawstring dress od Marysia quick-view

Marysia

Drawstring dress

Drawstring dress od Marysia Drawstring dress od Marysia quick-view

Marysia

Drawstring dress

Swimsuit with decorative straps od Off White Swimsuit with decorative straps od Off White quick-view

Off White

Swimsuit with decorative straps

Patterned swimsuit top od MISBHV Patterned swimsuit top od MISBHV quick-view PERMANENT COLLECTION

MISBHV

Patterned swimsuit top

Patterned swimsuit bottom od MISBHV Patterned swimsuit bottom od MISBHV quick-view PERMANENT COLLECTION

MISBHV

Patterned swimsuit bottom

‘olivia’ bikini top od AllSaints ‘olivia’ bikini top od AllSaints quick-view

AllSaints

‘Olivia’ bikini top

‘olivia’ bikini bottoms od AllSaints ‘olivia’ bikini bottoms od AllSaints quick-view

AllSaints

‘Olivia’ bikini bottoms

Swimsuits – an essential element in a women’s wardrobe

Today, few people think about the interesting history behind these garments, which became a symbol of social change.

Swimming costumes as a sign of progress and changing customs

The history of swimming costumes is not only a story of fashion and changing trends, but also of a revolution in customs. To understand this fully, it is necessary to take a step into the past.

Even in ancient times, women wore something like swimsuits. But nobody attached any great importance to them, as they were worn simply in order to avoid feeling embarrassment while bathing in the river. By the time the middle ages arrived, however, swimming costumes, even one piece swimsuits, were unheard of. Women were forbidden to bathe in public for fear that nudity would offend others.

Attitudes to this issue changed in the 18th and 19th centuries. People began to take better care of their health, and it became understood that, in order to maintain vitality, washing the body regularly was essential. Women bathed willingly in rivers, but they always had to remember to cover themselves with voluminous swimming costumes, which were extremely cumbersome and sometimes concealed stones. The whole aim was to avoid any part of the clothing from accidentally rising and revealing any part of the body.

At the start of the 20th century, a scandal erupted with swimsuits at the centre. The Australian swimmer Annette Kellerman appeared on an American beach wearing a one piece swimsuit which exposed her neck, shoulders and legs. The athlete was immediately arrested, but many women stood by her side and Kellerman’s actions helped some women to stop fearing social judgement and turn up on beaches in similar costumes.

Maybe it was because of the Australian that, a few years later, the organisers of the Olympics allowed women to turn out in somewhat more revealing swimming costumes. On these swimsuits, the bottom came to mid-thigh.

Swimsuit fashion as a historical sensation

Over the course of time, customs and morals have changed. The breakthrough year was 1946, when Jacques Heim introduced the first two piece swimming costume. He inspired Louis Réard, whoshortly afterwards brought to the market a swimming costume similar to the modern bikini. It caused a sensation, not least because many of conservative morals could not accept such such a scanty piece of women’s clothing.

Rudi Gernreich caused an even greater scandal, when he designed his one piece swimsuit. The novelty of this was that it exposed even more a woman’s chest than before.

The real revolution was the emergence of an elastic material called lycra, from which most swimwear has been made since the 1990s.

Exclusive swimsuits today

Nowadays there is no problem in exposing the female body in a swimsuit. Women adore this part of their wardrobe, and designers love to present their latest collections that allow their clients to take pleasure from the water and sunshine. Swimsuits are at once popular and widespread, and exclusive and luxurious, depending on the brand, the material, and the construction. It’s good to have one place where you can choose the perfect swimming costume – from one piece swimsuit to high waisted bikini – without hassle, wasted time, or worries that you have made the wrong purchase. To this end, clients choose the Vitkac.com online shop, where you can also choose ladies’ sunglasses and summer tops to match your swimsuit.